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Design thinking can be combined with technology for marketing campaigns in several ways:

User-centered approach:

  1. Utilize technology to understand consumer behavior and create personalized experiences.                                                                                                                     

  2. Data-driven decision making: Use analytics to track campaign performance and make informed decisions. Omnichannel integration: Incorporate technology to ensure a seamless experience across multiple channels. Interactive content: Use technology to create interactive and engaging content that captures consumer attention.                                                                                                                           

  3. Automation: Implement technology to streamline marketing processes and improve efficiency.

 

By combining design thinking and technology, marketers can create campaigns that are not only effective but also customer-focused and innovative.

Design Thinking X Tech to create marketing impact Effective marketing projects often involve a combination of design and tech these days. Leveraging on our understanding of communication aesthetics, our project objectives are achieved via process-managed digital technology by our cross-functional, multi-disciplinary team. Here’s are examples of how we achieved results for these brands recently.

Zoll

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Aveeno

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Nasonex

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Vitasoy

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Dequadin

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Sentosa

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SNEC

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A Star

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SINDA

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Mirage Aesthetic

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BUSINESS OF DESIGN  

Consultancy

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