Category: Packaging Design

Category for Blog Posts

Product Bundles

Bundles are product offer to entice customers for sales. Gift with purchase is a very common strategy to get customers to buy the products. There are also some common seasonal gifts which are given out, like giving out Ang Pow during Chinese New Year. At the beginning of the school year, companies also give out stationery to get moms to buy for their children. A hot beverage company may give away mugs with bundle purchases to sell more.

Designed to Sell — How Visual Merchandising benefits your business.

Visual merchandising draws on concepts of consumer psychology and works to enhance your customers’ enjoyment. Making layout and product placement more visually pleasing could encourage consumers to buy more, return frequently, and spread the word about what you offer.