Companies across the value chain are looking to sustainability to differentiate from their competitors and win new business. Companies face growing consumer and regulatory pressure to find sustainable packaging options that ‘reduce, reuse and recycle’
There is no doubt that COVID-19 has changed our business landscape. Many companies that fail to evolve will not exist after the crisis. Instead of worrying and cowering in a shell, awaiting a slow death, examine the new business landscape and its opportunities.
Read MoreForward Thinking, Inclusive and Sustainable Growth after COVID-19
Many products come in packaging, bottles, boxes and other containers. With the increasing interest in sustainability, perhaps we need to understand the purpose of packaging.
During COVID-19, we have seen air pollution get reduced, water ways clean up and fishes returning to many areas like Venice.
With the increasing negative perception of plastic, many consumers are influencing brands to move away from plastic due to the technical issues of insufficient infrastructure to collect, sort and recycle plastic waste. There are a lot of alternatives being developed but many are short-lived, as they may deplete more natural resources or are simply too expensive for the market to afford.
Running an effective CSR campaign does not need to be expensive or complex. You do not need to be rich or a big corporation before you can start your CSR journey.